Shubhi Asthana

Shubhi Asthana works as a Senior Research Software Engineer at IBM Research. As an exemplary researcher, she has demonstrated outstanding, impactful, and sustained contributions towards research and leadership in the field of Data Engineering and Services Computing. Shubhi has successfully led projects in financial services computing and analytics with business impact. Currently, she is leading the efforts in Identifying Objectionable Personally Identifying Information (OPII) for the IBM’s premier machine learning platform watsonx.ai.
Shubhi’s innovative work yielded to IEEE Senior member elevation, with 40+ publications in top-tier research conferences and meetups. Some of her work was published in patent format and filed by USPTO, with upto 20+ patents. Her patents range in topics like services research, optimization methods for handling financial and sales services data, building innovative algorithms, and performance related algorithms.

She has tirelessly worked to support Women in Services. For example, she co-organized the IEEE Women in Services Computing symposia, collocated with the IEEE Services from 2021 to 2023. Through her efforts, 30+ students passionate towards higher studies in STEM received scholarships through IEEE Services. She serves as the industry liaison officer for Women in OR/MS since 2022. She has organized technical talks at INFORMS Business Analytics conference. For her work, Shubhi has been recognized with research and industry awards.